High degree of quality is right format at Cambridge
VOLUME sales have their value but the conscious decision of Cambridge auctioneers Cheffins (15% buyer's premium) to go for quality rather than quantity – relegating lower-end consignments to fortnightly general outings and keeping the best for five well-promoted annual sales – has proved a winning format.
“We spend on producing a good-quality catalogue which is our shop window and this is reflected in th…